Industry

Hospitality

Client

Fasdheythere Maldives Pvt Ltd

Fasdheythere Maldives Branding

Inspiring Journeys: Crafting the Corporate Identity for Fasdheythere Maldives

The brand identity for Fasdheythere Maldives, a guesthouse operator in Maldives, originates from its name, which refers to the six islands lining northern Baa Atoll. This foundation is directly reflected in the logo, composed of six elements scaled based on the islands' relative sizes. This arrangement forms a unique mark abstracting two core concepts linked to the Maldivian sea experience. Above water, it evokes the traditional sail, vital to Maldivian seafaring history, through repeated curved, three-sided shapes mirroring those on historic boats. Below the surface, the mark alludes to the fish, a cornerstone of local livelihood, suggested by the overall silhouette, head-like curve, fin element, and tapering form.

Irsham Saudulla © 2025

13:51:27

Irsham Saudulla © 2025

13:51:27

Irsham Saudulla © 2025

13:51:27